Amazon account audit: Tips to avoid policy violations
Tips to avoid policy violations
An audit of your Amazon seller account is an in-depth review of your account’s performance, policies, and compliance with Amazon’s terms of service. Firstly, an audit of your Amazon seller account can assist you in identifying areas for improvement, lowering your risk of suspension or closure of your account, and ultimately improving your bottom line.
You need an Amazon marketing agency such as SAECOM to perform a descriptive and detailed account audit of your Amazon seller center.
For instance, Amazon is making advances! Specifically to Seller Central to assist sellers with staying on top of their online businesses. The Policy Compliance Scorecard in the Account Health Dashboard allows sellers to monitor their violations and challenge ASIN suspensions.
The account health rating tool provides three colors for your seller’s account health parameters. Green represents “good. The color orange represents “at risk. The color red represents “critical. Its purpose is to show sellers a visual representation of their policy violations and push them to take action if there are too many.
In this blog, we are going to discuss the advancements of Amazon account audit, its features, and its utilization at Amazon.
- What is Amazon Account Health?
- Why audit your Amazon seller account?
- What are Amazon policy violations?
- How many violations are too many?
- Dedicated account health specialists
- Conclusion
What is Amazon Account Health?
The Amazon Account Health Rating (AHR) is a measure used in Amazon Seller Central to track the health of your Amazon account. This indicator can be used by sellers to get an overview of their account performance and tracking it .
Your Amazon seller account health is determined by three major factors:
- Order Defect Rate Shipping Efficiency
- Pre-Fulfillment Rate of Cancellation
- A higher rating suggests that the seller’s overall performance is better, whereas a lower rating shows that the seller’s performance in some areas might be improved.
First, majority of sellers have a “healthy” rating, which is encouraging. If your AHR goes below that level, you are in an “at-risk state, and your selling perks may be suspended.
Why audit your Amazon seller account?
One of the most significant reasons to perform an Amazon seller account audit is to confirm that you are following Amazon’s policies. Amazon has strong standards established for sellers, and failure to follow these policies can result in account suspension or cancellation.
An amazon account audit of your account can assist you in identifying any rule violations, such as displaying restricted products, utilizing prohibited keywords, or influencing customer reviews. You can lessen your chances of suspension or account cancellation by detecting and fixing these issues.
What are Amazon policy violations?
Amazon sellers are required to follow the Seller Code of Conduct and other program policies. This set of regulations is always expanding. For example, the most recent amendment to the Code of Conduct makes a reference to price fixing. However, this is no excuse for failing to keep up with policy changes. If you violate any of Amazon’s policies, you should expect them to take action against your account.
In addition, your account health (Account Health) is an Amazon page that may suffer a setback. This is because any unresolved policy violations and warnings will have an impact on the integrity of your account. Your AHR could possibly reach the red (critical) edge of the scale.
How many violations are too many?
Further your account should stay at the green level.
There is no hard-and-fast rule about the number of offenses that may result in your account being suspended.
Similarly, there are reasons for concern if you keep getting similar violations over six months, fail to appeal them, and do not aggressively improve the fundamental cause of the complaints.
Dedicated account health specialists
Furthermore,SAECOM provides dedicated account health consultants to help customers with their amazon account audit. Our team of specialists assists clients in understanding their account health rating, providing advice on how to improve their accounts, and addressing any policy violations or other difficulties.
Conclusion
Finally, Amazon’s account health rating is critical for sellers to stay competitive in the marketplace. Sellers should be aware of the elements that influence their account health rating and take steps to enhance it.
Besides, Every Amazon seller should conduct a timely amazon account audit to verify compliance with Amazon’s standards, optimize product performance, uncover ways to reduce expenses, and remain ahead of the competition. Examine your account health, product listings, pricing strategy, advertising strategy, inventory management, customer support, shipping and fulfillment, and financials to ensure a successful audit.Visit us at https://saecomfbapro.com/. Make sure to follow us on Instagram and Facebook for the latest updates!
